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Mars U.S.
June 3, 2025
SNICKERS® drafts Josh Allen to satisfy halftime hunger, one bite at a time
This season, SNICKERS® is teaming up with Buffalo Bills Quarterback Josh Allen to take on halftime hunger like a true MVP.
Article
Mars Global
April 22, 2024
SNICKERS satisfies again with new campaign that profiles the out-of-sorts behavior of passengers trying to navigate the friendly skies
Make sure your seat belt is securely fastened and all carry-on luggage is stowed underneath the seat in front of you or in the overhead bins because SNICKERS — one of the world’s...
Article
Mars Global
June 25, 2024
SNICKERS hires AI-powered José Mourinho to personally sort out every fan's Own Goals
SNICKERS has announced a new signing, in time for the summer of football: esteemed football manager, José Mourinho. In a first of its kind partnership, the brand has teamed up with...
Article
Mars Global
January 16, 2020
SNICKERS® Is Prepared To Satisfy Something Big
Today, Mars Wrigley unveiled the largest SNICKERS® bar ever created during a GUINNESS WORLD RECORDS™ title attempt at the company’s Waco, Tex., plant. The SNICKERS bar, weighing more...
Article
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Mars Global
November 28, 2023
Mars “reuses” fan-favorite ads for M&M's®, TWIX®, SNICKERS® and Ben’s Original™
In a first-of-its-kind digital and out-of-home campaign for the company, Mars revives iconic advertisements from beloved brands to engage and inspire the public around climate action...
Mars Global
October 27, 2020
Mars Wrigley Reimagines Halloween with TREAT TOWN™ and Interactive Experiences
As moment makers, we knew we had to step up to reimagine the season — perhaps making it the most innovative yet.
Article
Mars Global
April 30, 2025
Twice as Good: Mars Halfway to Halloween is back for year two
Mars, the authority on Halloween, and maker of some of the world's most beloved treats and snacks is again celebrating Halfway to Halloween by unveiling its 2025 Halloween line-up...
Article
Mars Global
May 21, 2024
Halfway to Halloween: Mars announces 2024 Halloween line-up and releases inaugural "Mars Tricks, Treats and Trends" report
Mars, the authority on Halloween and maker of some of the world's most beloved treats and snacks, is celebrating Halfway to Halloween by unveiling its 2024 Halloween product line-up...
Article